December 2011
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No one ever bought anything in an elevator →
The purpose of an elevator pitch isn’t to close the sale.
The goal isn’t even to give a short, accurate, Wikipedia-standard description of you or your project.
And the idea of using vacuous, vague words to craft a bland mission statement is dumb.
No, the purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to...
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JB HIFI NOW →
OMFG cant wait….
November 2011
19 posts